Communications strategy for Ricardo as powertrain partner for the programme
leading to the successful attempt on the record at the Bonneville Salt Flats, Utah,
in August 2006
Organisation of press event at Ricardo on completion of development of the
world's highest specific power diesel engine
On-site media support in the build-up and during the record attempt, including
press release preparation and distribution, media liaison and photographic/video
support
Follow-up activities including a technical presentation to the South African motor
show
